Content that converts, for websites and marketing
We finally had branding that matched everywhere. That is a huge benefit, because it makes it easier for everyone to identify us. The total redesign of the website makes it easier for customers to navigate, easier for them to find what they’re looking for. It’s definitely helped because inquiries are going up.”B2B marketing has two key components:- Founder & Principal Consultant, Hi-Tech Company
- Great content
- Comprehensive distribution
Here at Mayfield, our business-to-business marketing team includes a published professional technical writer capable of not only proposing great topics, but drafting or editing the content while either advising, or implementing on your behalf, targeted distribution.
Website content and SEOThe average prospect decides whether to stay or go from a website within 20 seconds. It’s critical your customers can find you, and that the copy and other content on your website is compelling.
Here at Mayfield, our professional content writers can help you draft new website content that speaks to your audience. This happens in tandem with our SEO specialists who work to strengthen your search engine ranking using up-to-the-minute SEO techniques and tools.
Business and technical writingWe specialize in making you look good. Our professional ghostwriters can work alongside you, or we can write with notes and suggestions from your organization. Our full-service technical writing team can draft and edit:
- Case Studies
- White Papers
- Webinars or Webcasts
- Articles for Trade magazines
- Website Content
- Press Releases
Video and podcasts
Not every decision maker is a reader. Video and podcasts can help you reach a wider customer base or close a sale already in progress.
That’s why we’ve got you covered with award-winning professionals to draft, shoot & edit your video library. Our copywriters can write scripts and descriptive content for both video and podcast, and suggest SEO techniques to gain more visibility for your work.
Distribution of contentSuccessful distribution of your content requires cross-pollinating across a wide variety of channels, supported by an SEO strategy that works.
We can help you design, refine, and implement:
- SEO Strategy
- Social Media Strategy
- Drip Campaigns for your CRM
- SMS Strategies
- Traditional Media
Contact us today and let us help you identify a best fit for your prospects and customers.